Insights and News

After what’s been an unusual year for everyone, we’re keen to take a minute to look back at the positives and share some of our favourite memories with you from this year.

Keen to improve your marketing video content and project case study videos? Here’s three quick tips for conducting engaging interviews…

Most businesses know that video is a powerful marketing and communications tool, but have wrestled with how to harness the power of video to get real, tangible results for their business. Video is about more than just posting short clips to a company Instagram page....

Our video producer and camera operator Edwin was recently approached by ABC Radio Brisbane and asked to speak on their Drive program, about tips and tricks for looking and sounding your best on video calls and zoom meetings.

Back in 2013 I learnt an important lesson on safety and perceived danger on construction and mining sites. It began with a video we were producing on Arrium Mining’s Whyalla Port Expansion project.

Does your company’s marketing content look more like a high school powerpoint presentation, than a captivating piece of professional marketing material?

Most humans have a strong BS meter when we’re being sold to… we love to buy, but not be sold to. When marketing for your brand or company, have you heard of the idea of buyer’s resistance?

With so many eyes on your business, it is more important than ever to have your branding on point and curated to the online world where customers are especially demanding more product information.

Like many Australian manufacturing business, their doors are still open as they continue to support their customers in the construction industry.

Do you have a marketing team at your company? Whether or not you do, if your business needs a hand with marketing during these tricky times, we'd like to help support you. I want to call out again to any Australian businesses (especially in manufacturing and...